Alan Jones
Alan Jones Michaela Glen

2GB could lose $80,000-a-day

AN EXODUS of advertisers and sponsors from the Alan Jones breakfast show on 2GB could be costing as much as $80,000 a day, but one brand expert expected only short-term pain for the broadcaster.

The Age reported that since Monday, 23 companies had publicly announced the suspension or termination of their relationships with the program and/or the station.

Joining the list on Tuesday were Harvey Norman, McDonald's, 7-Eleven, Julia Gillard's old law firm Slater and Gordon, Mazda, NRMA Insurance, Ford Australia, Sydney Symphony and Medibank.

Interbrand Australia brand consultancy head Damian Borchok told The Age, the amount of damage to 2GB and Mr Jones would depend on how this controversy was managed.

Talkback royalty John Laws appeared on ABC's 7.30 saying Mr Jones "made a mistake" but admitting Mr Jones had also done a lot of good in his career.

"We all make mistakes and he made a mistake there," Mr Laws said.


Future plan to force miners to keep local jobs

premium_icon Future plan to force miners to keep local jobs

Election pledge to keep jobs in mining towns if companies move to automation

Final farewell for CQ soldier, father and dear friend

premium_icon Final farewell for CQ soldier, father and dear friend

“Not how did he die, but how did he live? Not what did he gain, but what did he...

Emerald singer to debut new single

premium_icon Emerald singer to debut new single

Teak is playing at 7.30 tonight at the Western Gateway Motel.