OPSM has released Penny the Pirate, the world's first children's book and app that has turned eye screenings into a fun, interactive, illustrated book.

The book was brought to life in consultation with the Department of Optometry and Vision Sciences at the University of Melbourne.

"It is the first device available to help parents screen their children's vision and eye health from the comfort of their own home,'' Grant Fisher, director of eyecare at OPSM explains.

Designed for children aged 3-10 years old, Penny the Pirate combines the art of story telling with eye care."

"This year alone, the book is on track to help parents book half a million eye tests, helping an estimated 125,000 children with a previously undiagnosed vision problem," Fisher said.

For more info go to: http://www.opsm.com.au/penny

New OPSM research has found

  • One in 6 (17 per cent) of Australian children (aged 3-10) have experienced eye problems;
  • Just over 1 in 10 (14 per cent) actually know that an eye test is recommended at least every two years;
  • Australian children are less likely to have had their eyes tested in the past two years (57 per cent) than to have been to a dental check-up (77 per cent) or had their feet sized for shoes (73 per cent);
  • Half of parents (50 per cent) are unaware that disruptive behaviour can be a symptom of eye problems and;
  • A similar amount (49 per cent) are unaware that consistently underperforming at school can be a symptom of eye problems.

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