WEDNESDAY 11.20AM: A Queensland Police media spokesman has confirmed the woman who drowned on Alexandra Headland beach last night was a 71-year-old woman from Norway.
TUESDAY 8.45PM: A WOMAN in her 70s drowned on Alexandra Headland beach despite the heroic efforts of a young surfer.
Further, as yet unconfirmed details, also suggest the woman's daughter and granddaughter were present on the beach as people scrambled to perform CPR.
Surf Life Saving Queensland's Sunshine Coast regional manager Aaron Purchase said the woman was believed to have been at the beach with her daughter and granddaughter this afternoon when the incident happened.
He praised the efforts of a young, local surfer who, along with the woman's family helped get her to shore where members of the public began CPR.
"He did a really good job getting her out of the water and getting the CPR started quickly," Mr Purchase said.
He said paramedics arrived quickly and off-duty lifeguards had also helped but unfortunately she was unable to be revived.
Mr Purchase said conditions hadn't been too bad in the area this evening, but added it was a tragic, timely reminder to stick to flagged areas on patrolled beaches.
He offered his condolences to the woman's family and friends after this afternoon's tragedy.
Alex Surf Club general manager Ashley Robinson described the scene as "horrible".
Mr Robinson said a young surfer had sprung into action to try and help the woman and paramedics had worked on the woman tirelessly to try and revive her, as members of her family watched on.
"Everyone reacted pretty quickly," Mr Robinson said.
He said two lifesavers from Maroochydore had also attended to try and help the woman who tragically passed away.
Mr Robinson estimated the woman had been about 400m from the patrolled beach at Alexandra Headland, towards Maroochydore, although patrols had finished for the day when the alarm went out at about 5pm.
"It was horrible," he said, adding it was a tragic reminder of the need to stay in patrolled areas along Coast beaches.
EARLIER: THE Queensland Ambulance Service has confirmed a woman in the her 70s drowned at Alexandra Headland this evening.
Ambulance crews were called to the scene about 5pm and police arrived shortly after,
A Queensland Police spokesman said a report would now be prepared for the Coroner.
Paramedics on scene reported post immersion #Alexandra Headland.— Queensland Ambulance (@QldAmbulance) April 11, 2017
Seven News Sunshine Coast reports the woman was a grandmother and she was swimming outside of the flags when she got into trouble.
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